CFGS Marketing and Advertising

Do you want to work as a marketing and e-commerce manager? Would you like to lead the company’s advertising campaigns or the research and commercial studies department? And the promotion and advertising of products and/or services? Are you motivated to coordinate SEO and SEM actions? How about designing advertising campaigns, marketing strategies, being a community manager, public relations…? With the CFGS Marketing and Advertising at La Salle you will do it with guarantee, professionalism and a job placement rate of 92%. You can also continue your studies at our University (Ramon Llull) with validations or do your own Master’s and Postgraduate degrees. Study in one of the largest educational networks in the world the higher degree training cycle in Marketing and Advertising.

MODULES

Our learning method is based on the student. Classes are experiential and manipulative, following the Learning by Doing methodology. A system full of resources to maximize and personalize learning.

Within this methodology, we combine other active learning methods that allow our students to train from practice, in a proactive and professionalizing environment, such as:

• Flipped Learning
• Gamification
• RolePlay
• Project work
• Cooperative and Collaborative Work

At La Salle we strongly encourage Soft Skills and active learning through activities, talks, outings, etc.:

• Talks by professionals in the sector, former students, guided workshops, presentation at competitions…
• Visits to companies, entities, organizations, business incubators and accelerators…
• Comprehensive training: knowledge, procedures, values, habits and social attitudes
• Orientations towards the professional or University world
• Double degree, 2 higher education cycles in just 3 years

Once you have the higher degree of CFGS Marketing and Advertising you can:

• Continue studies at the University
• Do another training cycle (with validations).
• Create or work for a company (high employment).

With the qualification obtained in the Marketing and Advertising Training Cycle, you will be able to work on the development and monitoring of marketing policies and plans, analyzing the variables of the marketing mix to achieve the commercial objectives defined by the company.

You will also be able to plan and develop digital marketing actions and communication systems through the internet, to achieve the marketing objectives of the company’s e-commerce policy, such as applying SEO (Search Engine Optimization) policies, SEM (Search Engine Marketing) and Community Manager.

Likewise, you can design the company’s public relations policy or manage customer service and information, or the launch of new products on the market.

A graduate in marketing and advertising can work in companies such as:

• Assistant to the head of product.
• Marketing technician.
• Technician in advertising.
• Technician in public relations.
• Organizer of marketing and communication events.
• Media assistant in companies and advertising agencies.
• Broadcasting controller in the media.
• Technician in market studies and public opinion.
• Technician in field work.
• Inspector of surveyors.
• Survey and census agent.
• Data encoder for market research.
• Point of sale promotions manager.
• Specialist in the implementation of commercial spaces.
• Technician in communication and press offices

Others.

Open registration

The registration process is divided into 2 phases:

1. PLACE RESERVATION

To secure your place, a €65 transfer must be made to the account number
IBAN: ES19-2100-5000-58-0200207690
indicating the name of the student, their surnames and the cycle in which they are enrolled.

Once the reservation transfer has been received, you will receive a place confirmation email. In case the places are sold out, we will notify you as soon as possible to put you on the waiting list.

2. OFFICIAL REGISTRATION

In order to complete the registration process, you must fill out the registration form and have the following documents to hand:

• Form link: ENROLLMENT
• Card-type photo of the student.
• ID card of the student.
• The TSI (individual health card).
• ID card of the bank account holder.
• Duly signed SEPA order.

Access requirements (no cut-off mark)

To be able to opt for a higher degree training course, candidates must have passed one of the following academic access routes:

• LOGSE or LOE baccalaureate diploma (also the COU).
• Senior technician title from any other higher education cycle.
• Specialist technician title (former FP2) in any specialty.
• Title of an intermediate training cycle (consult us for compatibilities).
• Test of access to higher education courses.
• University entrance exam for over 25s.
• Any other higher level official qualification.

Access to higher education courses through a test

If you access a training cycle through the access test for higher-level training cycles, the certificate must state the training cycle to which you have access. You can only enroll in the training courses listed on the certificate.

If you have passed the entrance test for a higher education cycle and want to take another one, you will have to take the test for the specific subjects according to the training cycle you want to take.

If you have obtained the exemption from the specific part, you will only be able to access the training cycle for which you obtained the exemption. If you want to access a different training cycle, you must request, from the Department of Education, another exemption from the specific subjects provided you can demonstrate professional experience.

If you have obtained the degree from another secondary education cycle (check compatibility with the centre).

Access to training courses through the university entrance exam for over 25s

If you access the training courses through the university entrance test for over 25-year-olds, you must present the certificate attesting that you have passed the test. Certificates proving that certain subjects have been passed at university are not valid.

If you are studying the training cycle in another centre

Keep in mind that you can study a training cycle in the face-to-face mode and in the distance mode, simultaneously, as long as you do not register for the same credits/modules at both centers.

If you are already taking the training cycle at another centre, you must also present the documentation that certifies that you have access to the training cycle, that is, the degree or certificate of the access test. Optionally, you can also submit a certificate of final grades to incorporate the passed credits/modules into your transcript. Report cards or evaluation reports are not valid.

Foreign titles

If you have obtained an official qualification abroad, you must request the corresponding validation. You will find all the information on the website of the Department of Education.

You will only be able to enroll in a training cycle if you bring the conditional registration flyer, which must be valid and you undertake to communicate the decision as soon as you receive it from the Department of Education.

No degree can be issued without the recognition of the degree of access to the training cycle.